Zungengold Printkampagne

Zungengold


CONCEPTION | PRINT

IDEA. The campaign ‚Zungengold‘ is about animating the youth to explore the phrases in the german language, which are getting rid of the common parlance. A print campaign composed of postcards and posters was created to catch the youth' attention.

DESIGN. The design is following the style of the 1950s and 1960s. The style will remain in the young generations' memories, because of its abnormity and it also characterizes the main actors.
Förderverein TSV Oberbeuren

Förderverein TSV Oberbeuren Jugend e.V.


LOGO | PRINT

IDEA. This is an oranisation for young soccer generation in Ober- beuren. Based on the youth coaches' idea supporting the youth work in their soccer club it was established in 2012. To call attention to the organisation and afford a huge finacial support a print campaign and a logo was created.

DESIGN. Colors are based on the colors of the soccer club logo. The black hand and the red semicircle demonstrates the support.

BROCHURE
Nachbarschaftshilfe Frauentreff

Nachbarschaftshilfe Unterföhring


CONCEPTION | PRINT

IDEA. This is about an organisation which is giving support to people within a social community without charching money. Therefore one brochure was made to represent the entire range of services. There is one successful project to integrate foreign women in the society. Especially to catch the attention for the project ‚Interkultureller Frauentreff‘ a poster campaign was created.

DESIGN. A clear structure enables foreigners to appreciate the meaning of the project. After looking for the most suitable color to make it remarkable, I chose yellow.
Zeitschriftenanalyse

Glamour - publication analysis


CONCEPTION | LAYOUT | TYPOGRAPHY

IDEA. The task was to analyse the visual identity of a magazine with regard to cover and back design, typography, visual language and the whole structure of the magazine. The in- tension was to get the feeling of media-specific represen- tational possibilities by reference to a precise example.

DESIGN. The result of the analysis is represented in a detailed pint work.

PUBLICATION ANALYSIS
Grafik/Layout

Publishing work


LAYOUT | PRINT ORIGINATION

IDEA. This topic represents some of the layouts I made during my internship at the publishing company ‚WAZ WOMEN GROUP‘.

DESIGN. The key tasks included creating layouts by regarding style templates, consultations with the editors, handling with photoshop and gain an insight into the work of an chief editor.
MetaFF

MetaFF - font analysis


LAYOUT | TYPOGRAPHY

IDEA. This analysis deals with MeataFF. It is about the back- ground and the characteristics of this font.

DESIGN. The composition of the analysis fulfils the visual effects and the anatomy of MetaFF.

FONT ANALYSIS
advertisment - photography

advertisment


PHOTOGRAPHY | PHOTO EDITING

IDEA. Within the scope of the project in the photography module it was the aim to reconstruct an advertisment of a magazine as closely as possible to the origin.

DESIGN. The photographed template was adapted by already acquired methods of photo editing.